2019 Camaro Paid

When the 2019 Camaro was first revealed, it received a lot of backlash. Knowing these fans are passionate, dedicated and proud of the Camaro heritage, we created a series of exciting paid posts to combat the negative sentiment, leading to a successful and top preforming batch of creative.

Creative Director: Kris Layher
Art Director + Designer + Animator: Kirby
Copywriter: Erin Townsend